The major retailer Morrisons has announced plans to become the first UK supermarket to be completely supplied by net zero carbon British farmers by 2030.
As the biggest customer of British farmers supporting around 3,000 producers, Morrisons expects to reach this goal 5 years ahead of the rest of the market.
Selected producers will begin to look at strategies for reducing carbon emissions throughout the supply chain including rearing different breeds, reducing food miles, renewable energy, low emission housing and reducing water and fertiliser use.
They will also be looking at offsetting carbon emissions by planting grassland and clover, restoring peatland and planting trees.
To achieve the 2030 goal, it plans to sell all of its eggs with net zero carbon status by 2022 and the same for beef by 2025.